SmartBrief Originals
Best practices, case studies and practical tips for Health Care Professionals.
The brain science of behavior change

Lasting change relies on effective motivation but can't happen without adequate time, systems and a plan for inevitable relapse, Dr. Kyra Bobinet says

Marketing pro asks #whatthehealthcare and sparks a movement

Everyone has a health care story; Burt Rosen created a way for people to tell those stories.

How diabetes educators can lead patients to better health
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The rising incidence of diabetes is placing new importance on patient education.

Why communication needs to be at the center of your member experience strategy
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Health care consumers expect simplicity and personalization. Here's how payers and providers can deliver.

Doctor entering data into patient records.
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Interoperability and data challenges mean clinicians may lack critical information when treating patients.

Patient and doctor discussing medical imaging.
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Hospitals with multiple distinct image archiving systems need a way to link those systems for safer, more efficient care.

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In the age of value-based care, pharmacy benefits embrace new thinking to balance sustainable costs with patient outcomes.

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The most effective payer programs for fighting FWA are tailored to each organization and integrate end-to-end capabilities.

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The Internet of Things holds great promise for helping medical technology companies transform health care.

Veterinary school students face higher costs than ever.
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The rising cost of veterinary school, high interest rates and low starting salaries mean new veterinarians are burdened by debt for years.

Health insurance industry executives gathered ahead of Institute 2015, the annual meeting of America’s Health Insurance Plans, to talk through and develop solutions to some of the biggest challenges in health care today at the AHIP and Nashville Health Ca

Is it possible for a single innovation to address many of the cost, quality and data gaps in our fragmented medical system, providing real-time, evidence-based answers at the point of care based on everything that is known about a patient?

Health information technology is frequently invoked as the key to solving America’s biggest health care challenges, but as many in the field acknowledge, the gap between vision and reality is often wide.

One of the main goals of efforts to improve the quality of health care in the U.S. is to reduce variation in care, where some patients are treated optimally while others miss out on the best of medicine.

When you consider the technological advances in medical science and treatment, it’s surprising how long it’s taken the industry to begin the transition from paper charts to electronic record keeping.