Consumer Packaged Goods
Top stories summarized by our editors
12/13/2019

Koia has evolved from creating beverages that meet dietary restrictions to offering "craveable" nutrition with its protein line in six varieties and keto line in three flavors, says co-founder Dustin Baker. This shift has allowed the brand to expand its customer base significantly, "from 'Lululemon-millennial-yogis' to 65-year-old diabetics," he adds.

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Beverage Industry
12/13/2019

Refresco Group is growing its North American packaging capabilities by acquiring Arizona Production & Packaging and expanding an Oklahoma facility. The Netherlands-based company owns 66 production facilities worldwide and is seeking additional ways to meet demand from the West Coast, Texas and Florida, says CEO Hans Roelofs.

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BevNet
12/13/2019

Danone Waters announces four of its brands will reach zero-carbon emissions, with Evian hitting the goal first next year and the other brands following suit by 2025 and 2030. Danone expects to be entirely carbon neutral by 2050.

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FoodBev
12/12/2019

SodaStream pokes fun at the autonomous sensory meridian response trend with Jonathan Van Ness of "Queer Eye" fame in a new video running across YouTube, Twitter and Instagram. The two-minute video features Van Ness relieving holiday stress with some of his favorite relaxing sounds, including the sound of sparkling water -- made in a SodaStream -- pouring into a glass and his hair gently brushing against a microphone.

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SodaStream, YouTube, Twitter
12/12/2019

Target's Good & Gather private-label food brand launched in September and will expand to more categories next year as the retailer phases out its Archer Farms brand. Food and beverage generates about 20% of Target's total sales and Good & Gather has the potential to become the retailer's biggest private-label line, CEO Brian Cornell said.

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Yahoo
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Target
12/12/2019

Koios announces its nootropic drinks will reach 10,000 retail locations by 2020. The sparkling beverage line uses functional, natural ingredients to boost cognitive function, energy and mood, says CEO Chris Miller, adding the nootropic market is expected to reach a valuation of nearly $5 billion by 2025.

12/12/2019

About 85% of people surveyed by Cargill said they see a role for technology in feeding the world's growing population and farming ranked third behind medicine and education among the industries in which respondents most want to see tech used. When participants' answers were broken down by country, 70% of South Korean respondents were positive about tech's role in food production, compared to 37% in France.

12/12/2019

Little Leaf Farms of Devens, Mass., is working to grow lettuce that can be shipped to New England stores and restaurants at peak freshness within 24 hours of harvest. The startup, which will soon add a second greenhouse at its existing site and expand to Pennsylvania and North Carolina, intends to challenge the dominance of California lettuce farms, whose shipping time can take a week.

12/12/2019

The Almond Board of California has invested $5.9 million into 85 different sustainable agriculture research projects, including $678,000 this year earmarked for 10 water research projects on irrigation and groundwater replenishment, bringing its total research funding to $89 million since 1973. Earlier this year the nonprofit debuted its Almond Orchard 2025 Goals project, which will encompass "funding independent research to test new technologies and sharing the results as these approaches are proven," says the organization's chair, Holly King.

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FoodBev
12/12/2019

Marc Pritchard, chief brand officer of Procter & Gamble, discusses the company's Old Spice brand strategy and the shift from tongue-in-cheek ads, which research said black men thought was "sophomoric," to the "Men Have Skin Too" campaign, which focuses on product benefits. The campaign "achieved 250 million views with 250,000 likes and comments such as 'Old Spice gets me,'" he says.

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Warc (London)
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Procter & Gamble