A 1980s-set drama series focused on the Los Angeles Lakers is coming to HBO, though a title and specific release date still have not been revealed. "Showtime: Magic, Kareem, Riley, and the Los Angeles Lakers Dynasty of the 1980s," a book by Jeff Pearlman, will be the source material.
Netflix's movie, "The Irishman," directed by Martin Scorsese at a cost of $159 million, was streamed by 13.2 million US accounts within its first five days on the platform and achieved a reach of 17.1 million unique American viewers, Nielsen reports. The data comes from Nielsen's Subscription Video On Demand Content Ratings, which only measures over-the-top viewing -- around 75% of Netflix's viewers -- and doesn't take into account those streaming on mobile devices or computers.
Pay-television penetration has grown slightly this year to reach 68% of TV homes, financial firm PricewaterhouseCoopers says in a report pointing to a 1% increase from 2018 following a decline the previous year. The percentages of cord cutters and traditional pay customers both slipped slightly, while the industry saw small gains in "cord trimmers" and "cord nevers."
Cable's move toward 10 gigabit speeds is one factor in Google's decision to abandon its 100 Mbps service and focus on its $70-per-month gig offering. Customers who were previously subscribed to the slower version will be able to keep their plans.
The 2020 elections will help prop up TV advertising spending next year, ad tracker Advertising Analytics predicts, with the total nearing $6 billion. Campaigns on both sides are expected to nearly double the amount they spend on television ads from their 2016 figures.
This infographic from Review42 offers more than 100 statistics about video marketing, spanning the format's popularity, how brands are using it, how and where content is consumed, the performance of social platforms and more. Insights include that how-to videos boost landing page conversions by up to 80%, videos that are enjoyed by consumers increase purchase intent by 97% and YouTube is favored by marketers.
HBO will air "The White House Plumbers," a miniseries about the Watergate scandal, with Justin Theroux and Woody Harrelson signed to star and executive produce. David Mandel of "Veep" will be the show's director, and "Veep" writers Peter Huyck and Alex Gregory will write the script.
CBS' "All Rise" is the most-viewed new broadcast TV show so far of the 2019-2020 season with an average 7 million viewers, per Nielsen, and the network also has four other shows in the top 10 -- "The Unicorn," "Bob Hearts Abishola," "Carol's Second Act" and "Evil." ABC has the second-highest number of shows in the top 10 with "Stumptown," "Kids Say the Darndest Things" and "Mixed-ish."
Multiple systems operators invested 31% less on cable infrastructure year-to-year in the quarter that ended Sept. 30 but increased their outlays by $50 million compared with the second quarter, Dell'Oro Group reported. The research firm pointed to sluggish sales of licenses for converged cable access platforms along with delays in launching virtual CCAP equipment and distributed access architecture.
Adults gave Netflix the highest grades for original and non-original content among all their viewing choices, a Horowitz Research study found, with those aged 18-34 awarding the streaming service especially high marks. Asian-American, African-American and Hispanic respondents also cited Netflix as their top choice, while white viewers put Fox, ABC and CBS ahead of it.
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