Industry News
Video
Top stories summarized by our editors
1/14/2021

NBCUniversal is talking Olympic sponsorship with advertisers again, and rolling out a new tool for the Tokyo games in 2021. The "Olympics Ad Engine" combines artificial intelligence with human curation to design the most effective advertisements by examining almost 700 previous Olympic spots.

1/13/2021

Discovery+ may run new episodes of some original Travel Channel shows before linear networks do, with a particular focus on paranormal content. "Dead Files" and "Ghost Adventures" are reportedly among the likeliest candidates for the plan.

Full Story:
Deadline Hollywood
1/13/2021

Univision's PrendeTV, which will begin airing early this year, will provide Spanish-language streaming videos from around the world. The service will be free and supported by advertisements, and will include more than 30 channels.

Full Story:
Deadline Hollywood
More Summaries:
Univision
1/13/2021

A new Nielsen feature will measure the reception of theatrical films that get in-home streaming releases. Disney+ led the ratings for such films in 2020 with "Frozen II," and "The Office" took the overall streaming prize.

1/13/2021

Cadent and Liberty Global are expanding their previous UK-based addressable television partnership to more of Europe. The companies use Cadent's platform to help advertisers target TV households while complying with General Data Protection Regulation guidelines.

Full Story:
Next TV
1/12/2021

Hulu has introduced a $1.99 monthly subscription plan for US college students, with SheerID verifying eligibility. The discounted plan is similar to Hulu's regular $5.99 advertisement-supported package.

Full Story:
Variety online
1/12/2021

Fox News will run an opinion program with rotating hosts instead of the 7 p.m. news, and CNN will add an hour to Jake Tapper's news show, in addition to other schedule changes at both networks. CNN has surpassed Fox in day-long ratings for cable news since the November election.

1/12/2021

Technicolor shipped 8.1 million DOCSIS 3.1 gateways last year, approximately doubling its previous output, the company said. The Dell'Oro Group estimates that devices running the 3.1 platform made up 75% of those shipped during the third quarter.

Full Story:
Light Reading
1/11/2021

HBO Max confirmed earlier reports that it will revive "Sex and the City" as a 10-episode series with production set to start in the late spring. The show will feature three of its original characters, but Kim Cattrall's Samantha Jones will not return.

Full Story:
Variety online
1/11/2021

AMC Networks is adding five streaming services to SmartCast television sets from Vizio. The channels, which mostly feature AMC's cable content, are free and supported with advertising.

Full Story:
Next TV, Variety online
More Summaries:
SmartCast, Vizio